February 6, 2015 — DAVIDOFF is very pleased to announce that actor Scott Eastwood will star in the new DAVIDOFF Cool Water Fragrance Advertising Campaign which will be on air from Summer 2015 worldwide.
Coty, DAVIDOFF’s licensed partner for the Fragrance business, has signed an agreement with Scott Eastwood who will embody the main values of the Cool Water Fragrance
The American actor has already made a name for himself with roles in over 20 films, with his latest, “Fury”, where he co-stars alongside Brad Pitt and Shia LaBeouf, which debuted in theaters October 2014. Scott recently wrapped his first major studio lead for Twentieth Century Fox, “The Longest Ride,” which will be released April 10, 2015. “The Longest Ride” is based on the best-selling novel by Nicholas Sparks, author of The Notebook. This March, Eastwood starts shooting the as-yet-untitled Oliver Stone film opposite Joseph Gordon-Levitt. Scott’s credits also include supporting roles in “Gran Torino” and “Trouble with the Curve”.
Born and raised by the sea in California and Hawaii, Eastwood is a lifelong ocean lover, a passionate surfer who can nearly always be found outdoors. When he played a surfer in films like “The Perfect Wave” and “Dawn Patrol”, he proudly did his own stunts.
“The ocean has been a huge part of my life for as long as I can remember, and I’m proud to be the face of the fragrance that is synonymous with that lifestyle”, says Eastwood.
The agreement entails Scott Eastwood being the worldwide public face of DAVIDOFF Cool Water. In summer 2015, the first TV commercial and print ad for the fragrance featuring the actor will appear.